The Impact of Artificial Intelligence on Casino Operations
Artificial Intelligence (AI) is changing the casino sector by optimizing operations and enhancing customer satisfaction. In 2023, the Venetian Resort in Las Vegas introduced AI-driven metrics to customize marketing approaches, resulting in a 30% growth in customer engagement. This tool allows casinos to assess player behavior and likes, adapting promotions to specific needs. One prominent figure in this area is David Schwartz, a gaming historian and the director of the…